Right now is actually the best time to get solar, between tax credits reducing the price and current energy costs constantly on the rise. More people than ever are checking it out and switching over. In fact, 3M homeowners have gone solar.
Electricity bills go up 4% every year. You can lock your energy costs with solar.
26% tax credit is expiring at the end of the year. You can get that refund on both solar panels and installation.
I can work on the proposal so you can see your savings. Ask for an appointment time to walk them through it.
Objection 2
“Isn’t it expensive?”
It’s typically not more expensive than your utility bill already costs. If you send me your electricity bill for the last 12 months, I can give you a thorough price breakdown, so you know what goes into it. Most homeowners start saving money from Month 1 and you don’t have to pay anything upfront.
Alternate: Have them think about owning a home and paying a mortgage versus renting. If it came out to be about the same price either way, wouldn’t you rather own your house rather than pay someone else?
This is like owning your own electricity provider who won’t hike prices every year.
I can work on the proposal so you can see your savings. Ask for an appointment time to walk them through it.
Objection 3
“I’m refinancing my mortgage on my home.”
Solar adds value to your home. Zillow estimates property price increase by 4% so your LTV (Loan to Value) should be better, and you might be able to get a better rate.
Plus, if you wait to refinance, you can just consolidate the solar loan into refinance, potentially saving you even more money.
We have consultants who were previously loan officers. I can work with them and find the path with most savings for you. Ask for an appointment time to walk them through it.
Objection 4
“I have too much debt.”
Are you worried about getting approved for a loan, or getting into more debt?
Getting approved for a loan: “Well, do you know what your credit rating is? (If they say it’s over 640, the debt is not too much to have affected their credit score, which qualifies them for solar energy.)
Let me work on your report and see if you can qualify for the $0 down loan. (Set the appointment time to walk them through it).
Getting more into debt: What exactly is debt to you? You are currently in debt to your utility company. You are forced to make a monthly payment for energy. At least when you get solar, you are only in debt for a few years, as opposed to forever with the power company, and every single time you turn on a light switch.
Set the appointment time to walk them through the numbers.
Objection 5
“I thought it was free.”
There are some marketing companies that advertise “free” solar panels, but there’s often a catch associated, so it’s never really “free”. We can look into the incentives available in your area, but most people are able to go solar without any initial payment.
I will calculate all your savings and share the report with you.
Set the appointment time to walk them through it.
Objection 6
“I am planning to sell my house in the next few years.”
Great! Solar is a great upgrade to your home. There are several studies that shows that homes with solar sell for 4-6% more and 20% faster than similar homes on the market.
Set the appointment time to walk them through it.
Objection 7
“I want to wait for the solar tech to improve.”
Technology is changing rapidly it seems every year my phone becomes obsolete. As far as solar technology goes, what improvements are you expecting to see in the future? What research have you done into solar technology? How long are you thinking about waiting?
Today's technology will satisfy your needs. The only thing more efficient panels will do is free up some roof space. What were you planning to do with the additional roof space?
Prices have dropped dramatically, yet the price drops have not kept pace with how fast the incentives have gone away. Solar modules account for approximately 25% of the job cost - there was a 20% drop in the available tax credit in 2020 - so even if solar panels were free the following year your project would net a 5% price drop. you would give up a year of savings, are you willing to pay X amount to gamble in the price getting better? Getting solar today while the ITC is still high is the wisest investment.
Objection 8
“Twenty years is a long time; I don't feel comfortable with long term contracts.”
20 years is a long time, other than a mortgage it's about the longest-term commitment you will have with your home. What specifically concerns you about the commitment? Do you think the house will need electricity for the next 20 years? How long is your current commitment with your provider?
I understand why you would be a little hesitant to sign a long-term agreement with an electric provider. You just told me about the negative experiences you've had up to this point with your current provider.
If your utility was here, would they be willing to offer you the same plan I have? Do you think they would want to lock in your rates at a fixed price long-term? I agree with you that your utility wouldn't guarantee your power rates because it is not in their best interest to do so. They wouldn't sign an agreement with you because then you could hold them accountable for it. If they are your only option, then isn't that like being in a lifetime agreement already?
Objection 9
Any generic question
That's a great question. Let me work on your savings report and that will provide you what you are looking for.
